The Legal Marketing Tips You Need in 2023

The Legal Marketing Tips You Need in 2023

Legal marketing can be exciting when it is targeted to attract clients. Using various marketing tools and platforms produces better results than focusing on producing text-heavy blog content. Let’s look at how a legal firm can make content marketing work to bring in new clients and keep current clients happy.

1. Use more video content in your legal marketing communication with clients.

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Video helps to increase understanding of what is being communicated. It also helps people retain more information and lets prospects spend more time on your website.

2. Combine video and images with text
Video content should not replace blogs because they are still the best way for clients to gain confidence and trust in your law firm.

3. Focus on gaining traction on local SEO
Most people (up to 71%), when they have a legal matter to solve, look for a local attorney. Make a listing on the Google My Business site to attract qualified new clients.

4. Leverage Social Media
One of the underused social media platforms by law firms is LinkedIn. Yet LinkedIn is effective for business-to-consumer marketing. Being active on the platform will give your law firm professional public visibility.

5. Use email marketing
Email marketing will help new clients get to know your firm and keep current clients updated. It can be set up as an automated drip sequence to provide information for new clients. It can also help with onboarding clients.

Adding one or more of these strategies to current legal marketing strategies will help you attract more clients in 2023.

Contractor Jobs for People Who Like to Make Their Own Schedule

Contractor Jobs for People Who Like to Make Their Own Schedule

Working as a contractor is a great way to have more control over your schedule, and this flexibility has become increasingly desirable in recent years. Many people are attracted to contract work because it allows them to pursue their passions, spend time with family, or even travel more. If you’re interested in becoming a contractor, you might wonder which jobs are best for those who value a flexible schedule. In this article, we’ll explore some of the top contractor jobs that offer great pay and the ability to set your hours. One of the most important things to note is that being a contractor is not the same as being an employee. As a contractor, you are responsible for finding work, negotiating rates, and managing your finances. However, you also have the freedom to choose your clients and projects, and you can often set your schedule, so it’s essential to choose jobs that provide a good balance of income and flexibility. Whether you’re a skilled tradesperson or a creative professional, plenty of contract jobs offer great pay and the freedom to work on your own terms. Here are some of the best contractor jobs that you can consider that pay outstanding wages and allow you to work on your schedule. Most of these options require a bit of training and experience and offer a rewarding career path:


Working in exterminator services can be highly profitable and flexible if you have experience working with pests and the right equipment. Exterminators identify and eliminate problems such as mice, rats, bedbugs, and termites from residential homes and commercial buildings. Exterminators typically work on a contract basis, so your schedule can be very flexible. While some jobs might require you to work during regular business hours, others may require weekend or evening work, depending on the client’s needs. The earning potential for an exterminator can be pretty good, with many professionals earning an hourly wage plus bonuses for eliminating difficult pests or providing exceptional service. Exterminators can get an excellent wage for their contractor jobs and take on as much or at little work as they want to keep busy. This is the type of job you can do after hours or around another part-time job.


Professional painting can be a good career path for those who enjoy working with color and design. As professional painters, you’ll be responsible for working with clients to choose colors and finishes, prepping surfaces, and applying paint to walls, ceilings, and other features. Painters can work through an agency or independent contractor, finding business through online classifieds and advertising. Being a self-employed painter means you can set your schedule and choose your clients, allowing you to work on your terms. You can always find contractor jobs as a painter through referrals when you get a few clients. The earning potential for a painter can be pretty good, with many professionals earning an hourly wage plus bonuses for completing projects on time and with exceptional quality. Formal training is not always required to become a professional painter. Still, having some experience and knowledge about different painting techniques, color theory, and surface preparation can be beneficial. In addition to building skills, investing in quality equipment such as brushes, rollers, and drop cloths can help you provide excellent artistry, giving you a competitive edge in the market.


Plumbing services are always in demand, making it a great career path for those looking to work as independent contractors. As a plumber, you’ll install and repair pipes, fixtures, and other plumbing systems in residential or commercial buildings. Due to a shortage of skilled workers, plumbers earn an excellent hourly wage. To become a plumber, you’ll need to have some experience or formal training in plumbing. Many states require plumbers to be licensed or certified, so check your local regulations before starting. You’ll also need to invest in equipment, such as wrenches, pliers, and other tools. As a plumber, you can work through an agency or find contractor jobs through your own advertising. Some plumbers specialize in certain areas, such as emergency plumbing services or new construction, while others offer various services to meet multiple needs. In addition to technical expertise, being a great plumber also requires exceptional customer service skills. Many plumbers work in clients’ homes or businesses, so it’s essential to communicate effectively, explain the issue, and estimate the work required.

Tree Trimmers

Another profitable and flexible contractor job is tree services and tree trimming. Tree trimmers are responsible for removing branches, pruning trees, and maintaining the health of trees and other plants. While some tree trimming work may be required year-round, the hours are often seasonal, allowing for much flexibility. Tree trimmers can either work through an agency or operate their own business. By advertising their services online or in local newspapers, they can attract a wide range of clients seeking tree maintenance services. The earnings potential for tree trimming can vary depending on the level of experience and the services provided. More difficult contractor jobs may not be awarded to a tree trimmer with little experience. Tree trimming can be physically demanding, requiring attention to detail and a good understanding of tree biology. While formal training is not always needed, it can help to have experience or knowledge of the industry. Invest in quality equipment such as chainsaws, ladders, ropes, and safety gear, as they can help to create a good reputation in the industry and increase earnings.

Interior Decorators

Interior design is a flexible business to do as contractor jobs; it offers an excellent opportunity for creative professionals to work on their terms. An interior designer creates functional and aesthetically appealing spaces by selecting furniture, fabrics, and colors. Formal education must teach you about color schemes, materials, and design principles to become a professional interior designer. However, once you have established your credentials, you can choose your clients and work with them on your own schedule for contractor jobs. The earning potential for interior designers can be attractive, with many professionals earning an hourly wage plus commissions for their designs. Interior designers can either work for large firms or operate their businesses. Running your own business allows you to control your work-life balance and work on the projects that interest you the most. Marketing your services on social media, creating a website, or collaborating with local influencers can bring more clients to your business.


Becoming a roofer can be a profitable and flexible contractor job that allows you to work on your terms. A roofer is responsible for installing and repairing roofs on residential and commercial buildings and can either work as an employee of a roofing company or operate their own business. Many roofing companies build up their client load through contractors, which means they constantly seek experienced roofers to help them with installations and repairs. As a contractor, you will have the flexibility to choose which jobs you want to take on and can set your rates. The earning potential for a roofer can be pretty good, with many professionals earning an hourly wage plus bonuses for completing projects on time and with exceptional quality. Contractor jobs for roofing with housing corporations can often lead to massive work for you and other contractors. To become a roofer, you must have some experience or formal training in roofing. While specific certifications are only sometimes required, understanding the materials and tools used in roofing and safety procedures is essential.

General Contractors

Becoming a home improvement contractor can provide a flexible and rewarding career for those who enjoy working with their hands. Home improvement contractors perform various repair and renovation services, from plumbing and electrical work to carpentry and painting. As a home improvement contractor, you’ll be free to choose your clients and set your schedule. You can advertise your services online, through social media, or through word of mouth to attract a variety of clients seeking general handyperson work. The earning potential for a home improvement contractor can vary depending on the level of experience and the services provided. To become a home improvement contractor and secure these contractor jobs, you’ll need experience in various home improvement disciplines, including plumbing, electrical, and carpentry. You may also need permits or licenses to work in your area. Investing in quality tools and equipment is beneficial for providing exceptional artistry, which leads to repeat business and referrals.

Insurance Salesmen

Becoming an independent insurance broker can be an excellent opportunity for those seeking flexibility and autonomy. As a broker, you’ll be responsible for selling insurance policies, including home and auto insurance, as an independent contractor, often working with multiple companies. Customers don’t often consider insurance as contractor jobs, but they act as private contractors and experts in this industry. This flexibility allows you to set your hours and choose your clients, which can be very attractive for those prioritizing work-life balance. You can work from home, in an office, or anywhere with an internet connection. The earning potential for an independent insurance broker can be pretty lucrative, with many brokers earning a commission on each policy sold and bonuses for reaching specific sales goals. To become an independent insurance broker, you’ll need to obtain any necessary licenses, which can require passing an exam and meeting education requirements. You will also need to build your client base, and you can do this by advertising your services online, through social media, or by networking and making connections in the community.


Becoming a professional landscaper or starting a lawn care business can provide a flexible and rewarding career path for those who enjoy working outdoors. As a landscaper, you’ll be responsible for designing and maintaining outdoor spaces, including planting trees and flowers, laying sod, and mowing lawns. Starting your lawn care business can give you the advantage of being your boss and setting your schedule. You can advertise your services online, through social media, or through word of mouth to attract a variety of clients seeking lawn care and landscaping services, such as Homeowners Associations or commercial businesses. The earning potential for a professional landscaper or lawn care business owner can vary depending on the level of experience, services provided, and clients served. With a network of clients, you can often win many contractor jobs within this industry, especially as a lawn care company. To become a professional landscaper, having some experience or formal training in landscaping is essential. While certification is not always required, knowing blooming seasons, irrigation systems, seasonal chemicals, and water retention strategies can be beneficial. Investing in quality tools and equipment can provide exceptional artistry and increase earning potentials, such as a ride-on mower or aerator.

Fence Contractors

Becoming a fencing contractor can be a profitable and flexible career choice. Fencing contractors are responsible for installing and repairing fences for residential and commercial properties. Fencing contractor jobs range from small residential projects to large commercial ones, such as multi-residential communities or industrial sites. Fencing contractors often have consistent work due to the high demand for fencing services. The job’s flexibility also allows contractors to choose their hours depending on their workload. The earning potential for fencing contractors can vary depending on the experience level and the project’s scale. With a good crew and winning consistent clients, this is one of the best contractor jobs because it is seasonal work where you can make much of your income over a few months. To become a fencing contractor, you’ll need some industry experience, including knowledge of different types of fences and materials required for each job. Certification or licensing is only sometimes needed, but having some credentials to showcase your expertise and increase your earning potential can be beneficial. Investing in quality tools and equipment, such as post-hole diggers and saws, can increase the efficiency of projects, which can lead to higher earnings for contractors. Becoming a contractor can provide a rewarding and flexible career path. From plumbing services to landscaping, there are a variety of industries where contractors can thrive. Being a contractor allows you to control your work-life balance, as you can choose which jobs to take and set your hours. The earning potential for contractors can be pretty good, especially those with experience and a strong reputation in their industry. Moreover, contractors get paid per job, so their earning potential can increase substantially. While some industries require formal training or certification, others require expertise, hard work, and dedication. To maximize earning potential, investing in quality equipment and market services effectively to attract a steady flow of clients is essential. Becoming a contractor is an excellent option for those who value autonomy and flexibility in their careers, with the potential for a good income and professional satisfaction.

Should You Start Your Own Sealcoating Company?

Should You Start Your Own Sealcoating Company?

When you’re looking for a new job or profession, it can be hard to know where to start. As the years go on, more and more people are pursuing construction and contractor work due to the rising demand for these services. From bricklaying to custom home construction, home improvement contractors are becoming more and more crucial to the lives of residents and businesses alike. Are you looking to get started in the thriving construction industry? In this video, we’ll take a closer look at why you should consider starting your very own sealcoating company. Let’s get started!

Tips for Getting Approved for an SBA Loan

Tips for Getting Approved for an SBA Loan

Owning or starting a business can be challenging when capital resources are low or non-existent. Some institutions offer business loans to help get a company off the ground or in a better financial position to do business. One such company is The Small Business Administration (SBA). However, getting approved can be a lengthy process. It requires a lot of planning and attention to detail.

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The YouTube video “SBA 7A loans: How to get approved” helps viewers through the process.

How to Make Your Businesss Exterior More Inviting

How to Make Your Businesss Exterior More Inviting

The exterior of your business is the first impression potential customers have of your brand. A welcoming and attractive exterior can draw in more foot traffic, increase brand awareness, and boost sales. In this fast-paced and competitive world, making your business’s exterior stand out is crucial.

Possible Improvements for Your Business’s Exterior

The exterior of a business is the first impression potential customers will have of the company. Therefore, it is essential to maintain an attractive and inviting body to help the business stand out from competitors and attract customers. Below is an outline of the improvements that can help your business exterior to stand out.


Adding hardscaping elements to the outside of your company is a great way to enhance its visual appeal and practical value. Hardscaping contractors can help you design and install various features, from walkways and patios to retaining walls and water features.

Adding beautiful and functional hardscaping features to your commercial property can transform it into an attractive, cohesive space that effectively promotes your business. By thoughtfully and strategically designing hardscaping elements, you can create a comfortable and inviting atmosphere for your customers and employees.

It is important to work with experienced and reputable hardscaping contractors to ensure the success of your project. Hiring professionals who have a proven track record will guarantee that your hardscaping project is properly planned and executed, resulting in a stunning and durable outcome.

Investing in hardscaping for the outside of your business can significantly increase its value and curb appeal. By creating a beautiful and functional outdoor space, you can attract more customers and create a more pleasant environment for your staff to spend time in.

By thoughtfully and professionally incorporating hardscaping features into your commercial property, you can create an everlasting impression and effectively advertise your business. When planning a remodel of your outside area, don’t be afraid to seek the assistance of expert hardscaping services.

Tree Care

Maintaining a well-groomed and tidy exterior is crucial for leaving a positive impression on potential clients and passersby. Ensuring the health of any trees on your commercial property is especially important, as overgrown or damaged trees can pose a safety hazard for your staff and detract from the overall appearance of your building.

Tree trimming services are an effortless and effective way to promote the health of your trees and enhance the beauty of your property’s façade. With the help of professional tree pruners, you can receive expert advice on which branches to cut or remove to improve the appearance and condition of your trees. This approach also reduces the risk of falling branches that may cause harm to people or property.

Investing in tree trimming services is a valuable investment in the beauty and health of your trees and the overall curb appeal of your business. Expert tree trimmers can assist you in maintaining a neat and inviting outdoor space, even in the presence of overgrown or damaged tree that might otherwise detract from your property’s aesthetic value.

Regular tree trimming services can go a long way in keeping your business exterior in good condition. They improve your home’s safety and curb appeal while bolstering your trees’ vitality and beauty.

Asphalt Paving

The condition of your business exterior can significantly impact the impression it makes on potential customers. If your pavement is cracked or damaged, it can be a major eyesore and detract from the overall appearance of your property. Customers and workers alike may be put in danger as a result.

Professional paving services can assist in repairing or replacing damaged asphalt, maintaining the safety and aesthetic appeal of your business exterior. Experienced paving contractors can effectively address common issues such as cracks, potholes, and other types of damage that can occur with age.

By investing in paving services, you can improve the overall appearance of your business exterior and create a more welcoming environment for customers. A smooth and well-maintained pavement looks better and provides a safer and more comfortable experience for those who visit your property.

In addition to repairing existing damage, paving services can help you upgrade your pavement with new materials or designs. Professional paving contractors can assist in achieving your desired goals, whether it is creating a more contemporary appearance or adding new features like striping or markings. With their expertise, they can ensure that the end result meets your expectations and enhances the overall aesthetic appeal of your business.

Paving services are an essential investment for any business looking to enhance the appearance and safety of its exterior. By repairing or replacing damaged pavements, you can create a more inviting environment for customers while ensuring that your property remains in good condition for years.


A beautiful landscape can be the first thing customers notice when approaching your business’s exterior. With the help of professional landscapers, you can create a stunning outdoor space that welcomes and impresses visitors. Skilled landscapers can provide various services, from designing a landscape that complements your business’s style to maintaining it throughout the year.

They can help you choose the right plants, trees, and shrubs that thrive in your local climate and complement your business’s aesthetic. They can also ensure your landscape is properly watered, fertilized, and pruned to keep it healthy and looking its best. In addition, they can help you create a hardscape that includes walkways, patios, and retaining walls that seamlessly blend in with your landscape.

By investing in professional landscaping services, you can transform your business’s exterior into a beautiful and inviting space that leaves a lasting impression on your customers. Whether you own a small retail shop or a large commercial complex, skilled landscapers can help you create a stunning outdoor space that enhances your business’s curb appeal and reflects your brand’s image.


When enhancing the appearance and functionality of your business exterior, fencing can be an excellent investment. It can provide many benefits, from improved security and privacy to a clear boundary for your property.

You need to hire professionals to get the most out of your fence service providers who can help you choose the type of fence for your business’s needs. Professional landscapers can help you assess your property and determine which fencing options will provide the most significant benefits, whether you are looking for a traditional wood fence or a more modern aluminum or vinyl option.

Professional fence service companies can help you choose the ideal fence for your needs and guarantee that it is erected properly and follows all building codes in your area. This may help you avoid trouble with the law and any agencies that regulate building codes. Investing in fencing for your business exterior can be an excellent way to enhance its appearance, functionality, and security. By working with experienced landscapers and fence service providers, you can ensure that your fencing investment is sound and provides benefits for years.

New Roofing

Creating a positive impression on customers and passersby is important, and a well-maintained business exterior is crucial in achieving this. The roof of your property is one of the most essential elements of its exterior. If your roof is damaged or outdated, it can negatively impact the appearance of your property and even pose a risk to its structural integrity.

Roof contractors can help you choose a new roof that complements your business’s style and enhances curb appeal. Whether you’re looking for a traditional asphalt shingle roof or a more modern metal or flat roof, professional roof contractors can guide you through selecting the best option for your business.

In addition to helping you choose a new roof, roof contractors can provide essential repair services to keep your roof in top condition. From patching leaks to replacing damaged shingles, their expertise can help you maintain the integrity of your roof and the safety of your property.

By investing in the services of professional roof contractors, you can ensure that your business exterior remains well-maintained and attractive for an extended period. They can assist you in selecting a new roof that not only complements your business’s style but also offers optimal protection and durability to your property.

The importance of a well-maintained business exterior cannot be overstated, and your roof is a crucial component. By working with experienced roof contractors, you can ensure that your business’s roof is in top condition and that your property remains safe, secure, and attractive to customers and passersby.


The exterior of your business is a crucial aspect that leaves a lasting impression on customers. Adding greenery to your business’s exterior can give it a fresh and vibrant look, enhancing your property’s overall aesthetics and appeal. One of the best and cheapest methods to do this is by hydroseeding.

Hydroseeding involves spraying a mixture of seeds, water, fertilizer, and other additives over the soil to establish a lush and vibrant landscape. A commercial hydroseeding company can help you achieve this quickly and efficiently. They have the knowledge and expertise to advise you on the best type of plants and grass for your property, considering factors such as climate and soil type.

Working with a commercial hydroseeding company ensures the job is done correctly and efficiently. They have the proper tools to get the work done swiftly. They also provide specialized services to maintain the outside of your company all through the seasons.

A beautiful and healthy business exterior is vital in attracting and retaining customers. Hydroseeding can help you achieve this, making your business stand out. Investing in a commercial hydroseeding company can enhance the overall appeal and functionality of your business exterior, creating a welcoming and inviting space for your customers.


Professional painting companies can help you choose the right color and finish for your building’s exterior, ensuring that it matches your business’s branding and overall style. They have got the know-how to get the work done well and quickly, giving the outside of your company a facelift.

Investing in your business’s exterior is essential to attracting and retaining customers. Painting companies and commercial hydroseeding companies can help you achieve this by improving the aesthetics and functionality of your business exterior. By using experts, you can be certain that the task will be completed effectively and to your satisfaction.

Pressure Washing

The exterior of your business is your customer’s first impression of your company. Accumulating dirt, filth, and other debris over time may make the outside of your company seem untidy and unprofessional. Pressure washing services can help you remove these substances quickly and efficiently, restoring your business’s exterior to its former glory.

Pressure washing services use high-pressure water to remove dirt, grime, and other substances from your building’s exterior surfaces. Brick, concrete, and siding are just some of the many substrates that might benefit from this efficient technique.

Professional pressure washing services have the training and tools to clean your building’s exterior thoroughly and safely. Investing in pressure washing services can improve your business’s curb appeal and create a positive impression on your customers. A clean and well-maintained exterior can also help protect your building from long-term damage, saving you money on costly repairs in the future. The use of pressure washing services is a great technique to revamp the outside of your company.

By removing dirt, grime, and other debris, you can restore your building’s exterior to its former glory and create a positive first impression on your customers. Working with professional pressure washing services ensures the job is done safely and effectively, giving you peace of mind and a beautiful business exterior.


Maintaining the greenery on your business’s exterior is essential to keep it looking vibrant and inviting. Proper irrigation ensures your plants stay healthy and thrive in all seasons. Installing an irrigation system can help you automate watering, saving you time and money. It can also ensure that your plants get the right amount of water, preventing over or under-watering, which can damage them.

Professional irrigation installation companies can help you design and install a custom irrigation system tailored to your business’s needs. They can also offer ongoing maintenance services to ensure your irrigation system works efficiently and effectively. This can help you save on water bills and protect your business’s exterior investment.

In addition to irrigation installation, pressure washing services can help you maintain the cleanliness and appearance of your business’s exterior. Investing in professional pressure washing services can effectively eliminate unsightly dirt, grime, and stains from various surfaces, leaving them looking spotless and pristine. Regular maintenance makes your business’s exterior more inviting, appealing, and impressive to potential customers and clients.By prioritizing the upkeep of your business’s exterior, you can always ensure it remains safe, functional, and well-maintained.

Partnering with experienced and skilled service providers can help you achieve your desired results quickly, efficiently, and cost-effectively. By using powerful equipment and effective techniques, pressure washing professionals can restore the beauty and cleanliness of your business’s exterior, enhancing its overall curb appeal and aesthetic appeal.

So, if you want to make a positive first impression on customers and clients, improve your business’s visibility, and create a safer and more welcoming environment, don’t hesitate to invest in high-quality pressure washing services. With the right team, you can enjoy a clean, attractive, and well-maintained business exterior that reflects your commitment to excellence and professionalism.

Investing in your business’s exterior can be an innovative and effective way to attract new customers and enhance your brand’s image. Whether you add hardscaping features, maintain your trees, repair your pavements, or update your roof, there are plenty of ways to improve your business’s exterior and make it more inviting.

What Does the Future of Commercial Real Estate Look Like?

What Does the Future of Commercial Real Estate Look Like?

The 2023 commercial real estate outlook indicates there may be challenges ahead. Retail is at a crossroads, and the future of office space is unclear. Plus, supply chain issues persist, and inflation is near 40-year highs, prompting the Fed to steadily increase interest rates.

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But there are a few bright spots in the commercial real estate forecast. Let’s take a look.

When it comes to real estate fundamentals—cost of capital, capital availability, property prices, vacancy levels, leasing activity, transaction activity, and rental rates—most respondents (66%) expect improving or stable conditions for next year. Respondents point to leasing activity, tightening vacancies, and rental growth as having the strongest potential for improvement.

Additionally, considering whether your business has the right technology and tools it needs to work as efficiently as possible during another external shock, or if it moves to an increasingly remote model, is another key consideration.