Month: December 2016

Invest in the Burgeoning Cannabis Industry

Cannabis is derived from the cannabis Sativa plant. It was first used as medicine in China around the year 2700 BC. And now, it has become one of the most popularly used substances in America. The cannabis dispensary is the store where people go to buy their marijuana. The cannabis oil dispensary may also sell other items such as pipes, papers, bongs, marijuana edibles, and other paraphernalia related to smoking cannabis.

How Professional Cleaning Services Can Ensure a Healthier Workforce

Cleaning service st paul mn

Winter is flu season, and dreaded by every parent with school age children. They know that schools and playgrounds are just a merry-go-round of infections. However, it’s not just schools but also offices and any other kind of building where large numbers of people gather, that are home to infections that are passed from person to person. A professional cleaning service that thoroughly cleans all areas and surfaces greatly reduces the risk of infection and all the disruption that brings.

Schools: reading, writing, and…bacteria?
Most parents are worried, and rightly so, about the school environments into which they send their children everyday. As far back as 2002, the National Center for Education Statistics published a study that revealed the sorry state of the nation’s schools. Two thirds of them, or 66%, had at least one problem. These problems related to cleanliness, vandalism and necessary repairs.
The study found evidence of overflowing trash, graffiti, and ceilings that were cracked or broken.
Such a physical environment is unfortunately a magnet for bacteria and mold, which can produce a range of ailments from minor to serious.

Business productivity suffers due to sick days
As mentioned above, offices as well as schools suffer from flu epidemics and other types of infections. In fact, businesses lose more than $225 billion dollars a year due to employees having to take sick days. That corresponds to a 54% decline in productivity. For all businesses, but especially for small and medium businesses, that’s a heavy loss.
Typical office furniture can harbor thousands of germs. For instance, a mouse, keyboard or even a chair can be home to 21,000 germs per square inch. That’s right, per square inch. A desktop typically houses as many as 10 million bacteria.
Not only are germs widely prevalent, they’re a hardy lot and can survive long enough to infect a large number of people. On a hard surface like a desk, telephone, mouse or doorknob, a flu virus can survive for two days.

Professional cleaning services can help beat infections
With all those germs and bacteria out there, it’s not surprising that somewhere between 5 to 20% of all Americans get flu each year, according to the Centers for Disease Control (CDC). As many as 80% of all infections spread through hands coming into contact with contaminated surfaces.
All of this underlines the benefits of hiring a cleaning company. Professional cleaning services can play an important role in keeping down infections and sickness. Regular cleaning can reduce the possibility of infection. Cleaning companies tend to schedule their work for the second or third shift, to avoid disrupting daily routines.

Green cleaning is here, and it’s better
Many professional claiming services are now offering green cleaning services, which are better for humans as well as the environment. It costs less and is healthier.
Commercial cleaning services recognize the importance climate change risks that can affect their operations.

Most professional cleaning service are trying to incorporate green cleaning methods and materials into their operations. Healthier buildings mean healthier and more productive people.

How to Make Your Ad Campaign Take Off and Soar

Sky banner options

Every advertising campaign manager dreams of having their messages take off and soar. With sky banners, they can quite literally do exactly that. Skywriting and aerial banners have been around for a long time. They’re still one of the most effective ways to get your message out to large groups of people at outdoor venues, beaches, fairs, concerts and more.

What is airplane advertising?
Sky banners and various types of airplane messages have been around since the 1920s. They still haven’t lost the power to attract attention, and even the most jaded customers, fed up with traditional advertising, respond to a message being towed along by a small airplane.
Aerial advertising caught on quickly and by 1940, Pepsi was writing about 2,225 messages each year in the skies over the lower 48, as well as Mexico, Canada, Cuba, and South America.

Why we love aerial messages
The messages are written on a large banner and towed by a fixed-wing aircraft. As the plucky little plane putters it’s way across the sky with its outsize aerial billboard, it recalls the early days of aviation and the heroic pioneers of human flight.
Whatever the reason for our fascination with airplane messages, the simple fact is that they work. In fact, it’s one of the best ways to introduce your company’s brand to large numbers of people, or remind them that they’re thirsty and this would be a great time to grab a beer.

Celebrate!
Aerial banners and messages are also a great way to convey greetings and congratulations. For birthdays, weddings, graduations and more, aerial banners are a way of showing how important these events are to you.
Imagine how much your kid would love to have any airplane wishing him or her a Happy Birthday! And skywriting is still one of the best ways to propose – just remember to have some champagne handy.

How does it work?
By 2001, there were around six hundred aerial advertising companies approved by the Federal Aviation Administration for banner towing ads and operations. The banners carry lettering in five foot high letters, and an average campaign in one beach area can cost round $450 per hour.
Aerial advertising is highly effective and some campaigns report a 20% response rate. A survey found that aerial advertising is also very memorable, and 79% of respondents recalled the product or service being advertised. More than two thirds of the respondents or 67% of them retained least half the message seen on the banner.

Banner or skywriting?
Skywriting is a cool variation on aerial advertising and works well in locations like New Jersey beaches in the summer. It can reach as many as 1.5 million people in one day. When weather conditions are idea, sky writing messages are visible over an area of 2,800 square miles. Billboards can’t even begin to compare to that range.
Skywriting messages usually have eight characters, with each being one mile in height. Messages are written at a height of round 10,000 feet. The calmer and cooler air at that height holds together the letters.
Ideal conditions for sky writing are cool, humid, windless and clear. In such conditions, messages can be seen from up to 30 miles away, and will hang in the air for around twenty minutes.

Whichever medium you choose, skywriting or aerial banners, you can be sure of unprecedented success in getting the word out. Not only will this be one of the most effective advertising campaigns you’ve ever run, it will also be the most fun.